Revenue Retention

Full lifecycle management requires more than recruiting partners and making new sales. Each customer engagement represents a valuable opportunity for ongoing engagement, traction and revenue retention.

Leave No Opportunities Behind

Your Shyft Global Services team executes your mission from first contact through continual re-engagement to proactively extend value-added services to partners and customers. We help you capture additional revenue through account management, upselling, cross-selling, contract renewals and more.

Customer Management Services

Customer Retention

Maximize customer satisfaction and lifetime value.

revenue growth

Increased Revenue

Deepen customer relationships through upselling and cross-selling.

customer lifetime

Customer Lifetime Value

Increase overall lifetime value with renewal management.

renewal cycles

Improved Renewal Cycles

Streamline and monitor the renewal process with every customer.

churn reduction

Churn Reduction

Engage customers to drive interest in your brand and offerings.

forecasting

Accurate Forecasting

Predict trends and respond proactively to market demands.

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Revenue Retention Capabilities

Your Shyft team executes your mission to proactively capture revenue for your business. With account management, upselling, cross-selling and more, we extend value-added services to your partners and customers to grow your pipeline and build your ecosystem of loyal brand advocates.

Renewals Management

Your company has data on contract expirations, but it can be unwieldly to decipher and put into action. We’re there to help you engage with customers before contracts lapse so that you can retain every revenue opportunity possible. Services include:

  • Warranty Monitoring
  • Subscription Renewals
  • Proactive Support
  • Contract Positioning



Software License Compliance

Neither you nor your customers want to experience the hassle and cost of license discrepancy or misuse. Your Shyft team understands your licenses and identifies renewal opportunities so that both your customers and your opportunities for increased revenue are protected with:

  • Right-to-Use Discrepancy Identification
  • Proactive License Management



Upsell and Cross-Sell

With our team managing your customer lifecycles, you’ll proactively manage and capitalize on the best cross-sell and upsell paths to drive your reach deeper into each customer account. Then, we can help you capture more revenue with engaging sales campaigns and ongoing support through:

  • Opportunity Identification
  • Sales Campaigns


Industry Drivers

Every customer represents value for your business, but the focus on high-value accounts can leave other opportunities unnurtured. Your Shyft team expertly maintains all contracts, for both hardware and software, and nurtures every customer from the smallest to the largest, so that you retain every possible opportunity for revenue.

Retain Revenue Services
Customer Experience
Revenue Retention through Customer Advocacy

Drive Customer Advocacy

Loyal customers result from great solutions and positive customer experiences. Our team engages with your customers throughout the entire lifecycle with a consistent approach that builds and retains revenue while creating loyal brand advocates who use and champion your brand.

Renewal Specialists

Your customers want a personal experience from a vendor that cares about their overall business success. Renewal services therefore require a white-glove service that goes beyond reselling to providing a seamless experience and keeping customers engaged with your brand. Our renewals team is dedicated to the ongoing success of your customers, helping them build solutions that solve challenges and drive innovation on a foundation of their favorite products—yours.

Simple Process

No one wants to deal with a complicated procurement processes. Make your purchase and renewal processes easy for your customers with simplified engagement models built from proven methodologies and executed by Shyft's expert team.

Timely Renewals

Your customers are busy running their business and don’t want the hassle of keeping track of every contract. Stay ahead of expirations with tracking systems and a team that engages with customers on your behalf, providing timely reminders for renewal. Then, let Shyft take the worry out of customer relationship management. We’ll be ready to handle all aspects of renewal before your contracts lapse.

Customer Feedback

The voice of your customers is the best measure for the success of your products, so it’s important to know where you stand with them. We provide valuable feedback that can help you assess at-risk situations and respond proactively, through surveys and customer touchpoints. You’ll minimize the possibility of lost revenue, and you’ll increase satisfaction while making each customer feel valued by your company.

Analytics
Visibility into Revenue Retention Services Lifecycle

Total Visibility

Greater visibility across revenue streams allows you to prioritize efforts and put resources toward the areas with the most impact. We gather, calculate and analyze the metrics that matter to you and provide regular reports and forecasts so we can continually drive your business toward success.

Renewal Management

Data integrity and validity are critical to successful forecasting. Let our data experts scrub and profile your available renewal opportunities and determine the best chances for conversion. With your data-driven reports, you can prioritize your efforts, spend less energy (and money) on renewals and maximize your revenue outcomes.

Pipeline Analysis

With data-driven dashboards, you can analyze your pipeline from multiple angles, including by region, closing probability, distributor, segments, product lines and more, allowing you to find what’s working and focus your efforts. We provide the dashboards and can help you monitor sales and target opportunities. Your dedicated Shyft team members will gain a greater understanding of seller performance so they can tune their efforts. And with the clear pictures your dashboards provide, our team helps your resellers improve coordination with end users to maximize resell and renewal opportunities.

Activity Reporting

Reseller engagement is a critical indicator of future success for your business. But with a wide ecosystem of resellers in multiple segments and geolocations, monitoring the actions of your partners can quickly become burdensome. Through automated tools and continual reseller relationship monitoring, your Shyft team keeps track of who is making calls on your behalf, how long they’re engaging with customers, how many emails they’re sending, where you fall in their account planning and more. We can then use those metrics to keep your active sellers engaged while re-engaging with inactive resellers to nurture the relationship and keep you on their line cards.

Historical Data Analysis

Knowing where you’ve been can help lay the foundation for where you are headed, but only if you have a clear and complete picture. We keep track of your sales history, market position, customer metrics, reseller engagement and more, and we compare it against data-fueled best practices. We can help you identify patterns, refine the sales strategy, focus efforts toward successful practices, and even enable new sales approaches that capitalize on the latest trends.

Optimization
Optimize your Revenue Retention Services

Optimize Renewals

Leverage more than 45 years of sales experience to boost your revenue retention and continually drive customer advocacy. With proven processes and best-in-class tools, your Shyft team optimizes your contract renewals to maximize customer retention and lifetime value.

Business Assessment

Your business has objectives that are as unique as your products. Our team uses your mission and goals to gain a firm understanding of your business and your ecosystem. Then, we help you elevate your program while continually monitoring, reassessing and tailoring your solution to your fit your operational model while maximizing your outcomes.

Renewals Process

Never miss out on an opportunity for renewals again. With targeted, relevant and personalized communications delivered through impactful renewals processes, we reduce the chance for lapsed contracts due to human error. Our process includes follow-up and follow-through protocols to proactively contact your customers in conjunction with our automated practices, further increasing the likelihood of revenue retention across your entire customer base.

Sales Coverage

Optimal renewal coverage starts with a deep understanding of customers and trends. Our analytics team can help you deploy the best strategy to optimize your contract renewals. We focus first on your high-value renewals, while still leaving no opportunity behind. Our best practices accelerate your time to revenue while maximizing the total number of customers retained over time.

Operations
Revenue Lifecycle Management without Complexity

Reduced Complexity

Focus your precious resources on your most strategic initiatives and let Shyft do the rest. With our global reach and dedication to your mission, you can simplify your operations by consolidating multiple sales channels into one—Shyft—and give your customers a single-vendor experience that you and your customers will appreciate and trust.

Global Operations

Today’s business world is global, and you may have opportunities outside your current areas of operation. Whether you’re already a global supplier or want to expand into new geographic locations, we can help you achieve your global ambitions. Our multilingual team and international IT distribution business units understand how to conduct business on a worldwide platform. We can help you engage with partners and customers in English, Spanish, Portuguese, French and German-speaking regions*.

*Additional languages are available upon request.

Dedicated Team

No two businesses operate the same way, nor do they have the same goals. That’s why your Shyft team is dedicated to your mission and staffed based on your desired program volumes. While we offer end-to-end customer lifecycle management, your program is tailored to your needs, and you pay for only the services you use. Your dedicated team works seamlessly with your business, presenting a unified face to your partners and customers using your brand, logos and unique voice.

Back-office Staff

Invoicing, collections and other back-office responsibilities require valuable time and a high level of diligence to be effective. We can relieve your staff of these burdensome tasks, working either directly with your customers or through qualified resellers. Your Shyft team drives efficiency into your back-office tasks to maximize revenue while freeing your staff to take on more high-value initiatives that drive your business forward.

Software Compliance

License misuse is a potential source of lost revenue that can be easily overlooked and difficult to uncover. Mitigate the risk of software non-compliance with our risk assessments and customer audits, and recapture revenue through additional licenses and continual monitoring.

Revenue Retention through Customer Advocacy

Drive Customer Advocacy

Loyal customers result from great solutions and positive customer experiences. Our team engages with your customers throughout the entire lifecycle with a consistent approach that builds and retains revenue while creating loyal brand advocates who use and champion your brand.

Renewal Specialists

Your customers want a personal experience from a vendor that cares about their overall business success. Renewal services therefore require a white-glove service that goes beyond reselling to providing a seamless experience and keeping customers engaged with your brand. Our renewals team is dedicated to the ongoing success of your customers, helping them build solutions that solve challenges and drive innovation on a foundation of their favorite products—yours.

Simple Process

No one wants to deal with a complicated procurement processes. Make your purchase and renewal processes easy for your customers with simplified engagement models built from proven methodologies and executed by Shyft's expert team.

Timely Renewals

Your customers are busy running their business and don’t want the hassle of keeping track of every contract. Stay ahead of expirations with tracking systems and a team that engages with customers on your behalf, providing timely reminders for renewal. Then, let Shyft take the worry out of customer relationship management. We’ll be ready to handle all aspects of renewal before your contracts lapse.

Customer Feedback

The voice of your customers is the best measure for the success of your products, so it’s important to know where you stand with them. We provide valuable feedback that can help you assess at-risk situations and respond proactively, through surveys and customer touchpoints. You’ll minimize the possibility of lost revenue, and you’ll increase satisfaction while making each customer feel valued by your company.

Visibility into Revenue Retention Services Lifecycle

Total Visibility

Greater visibility across revenue streams allows you to prioritize efforts and put resources toward the areas with the most impact. We gather, calculate and analyze the metrics that matter to you and provide regular reports and forecasts so we can continually drive your business toward success.

Renewal Management

Data integrity and validity are critical to successful forecasting. Let our data experts scrub and profile your available renewal opportunities and determine the best chances for conversion. With your data-driven reports, you can prioritize your efforts, spend less energy (and money) on renewals and maximize your revenue outcomes.

Pipeline Analysis

With data-driven dashboards, you can analyze your pipeline from multiple angles, including by region, closing probability, distributor, segments, product lines and more, allowing you to find what’s working and focus your efforts. We provide the dashboards and can help you monitor sales and target opportunities. Your dedicated Shyft team members will gain a greater understanding of seller performance so they can tune their efforts. And with the clear pictures your dashboards provide, our team helps your resellers improve coordination with end users to maximize resell and renewal opportunities.

Activity Reporting

Reseller engagement is a critical indicator of future success for your business. But with a wide ecosystem of resellers in multiple segments and geolocations, monitoring the actions of your partners can quickly become burdensome. Through automated tools and continual reseller relationship monitoring, your Shyft team keeps track of who is making calls on your behalf, how long they’re engaging with customers, how many emails they’re sending, where you fall in their account planning and more. We can then use those metrics to keep your active sellers engaged while re-engaging with inactive resellers to nurture the relationship and keep you on their line cards.

Historical Data Analysis

Knowing where you’ve been can help lay the foundation for where you are headed, but only if you have a clear and complete picture. We keep track of your sales history, market position, customer metrics, reseller engagement and more, and we compare it against data-fueled best practices. We can help you identify patterns, refine the sales strategy, focus efforts toward successful practices, and even enable new sales approaches that capitalize on the latest trends.

Optimize your Revenue Retention Services

Optimize Renewals

Leverage more than 45 years of sales experience to boost your revenue retention and continually drive customer advocacy. With proven processes and best-in-class tools, your Shyft team optimizes your contract renewals to maximize customer retention and lifetime value.

Business Assessment

Your business has objectives that are as unique as your products. Our team uses your mission and goals to gain a firm understanding of your business and your ecosystem. Then, we help you elevate your program while continually monitoring, reassessing and tailoring your solution to your fit your operational model while maximizing your outcomes.

Renewals Process

Never miss out on an opportunity for renewals again. With targeted, relevant and personalized communications delivered through impactful renewals processes, we reduce the chance for lapsed contracts due to human error. Our process includes follow-up and follow-through protocols to proactively contact your customers in conjunction with our automated practices, further increasing the likelihood of revenue retention across your entire customer base.

Sales Coverage

Optimal renewal coverage starts with a deep understanding of customers and trends. Our analytics team can help you deploy the best strategy to optimize your contract renewals. We focus first on your high-value renewals, while still leaving no opportunity behind. Our best practices accelerate your time to revenue while maximizing the total number of customers retained over time.

Revenue Lifecycle Management without Complexity

Reduced Complexity

Focus your precious resources on your most strategic initiatives and let Shyft do the rest. With our global reach and dedication to your mission, you can simplify your operations by consolidating multiple sales channels into one—Shyft—and give your customers a single-vendor experience that you and your customers will appreciate and trust.

Global Operations

Today’s business world is global, and you may have opportunities outside your current areas of operation. Whether you’re already a global supplier or want to expand into new geographic locations, we can help you achieve your global ambitions. Our multilingual team and international IT distribution business units understand how to conduct business on a worldwide platform. We can help you engage with partners and customers in English, Spanish, Portuguese, French and German-speaking regions*.

*Additional languages are available upon request.

Dedicated Team

No two businesses operate the same way, nor do they have the same goals. That’s why your Shyft team is dedicated to your mission and staffed based on your desired program volumes. While we offer end-to-end customer lifecycle management, your program is tailored to your needs, and you pay for only the services you use. Your dedicated team works seamlessly with your business, presenting a unified face to your partners and customers using your brand, logos and unique voice.

Back-office Staff

Invoicing, collections and other back-office responsibilities require valuable time and a high level of diligence to be effective. We can relieve your staff of these burdensome tasks, working either directly with your customers or through qualified resellers. Your Shyft team drives efficiency into your back-office tasks to maximize revenue while freeing your staff to take on more high-value initiatives that drive your business forward.

Software Compliance

License misuse is a potential source of lost revenue that can be easily overlooked and difficult to uncover. Mitigate the risk of software non-compliance with our risk assessments and customer audits, and recapture revenue through additional licenses and continual monitoring.

Resources

article

How to Know When It's Time to Outsource Customer Management Services | Interactive Article

16 indicators that you should outsource your customer management services
Learn More

infographic

6 Steps to Better Customer Management | Shyft Global Services

Complement your customer management strategy
Learn More

article

How to Build a Customer Lifecycle Management Strategy for the XaaS Revolution

Learn why XaaS has technology providers rethinking their strategies
Learn More

datasheet

Customer Lifecycle Management Services | Shyft Global Services

Capture every opportunity with one-stop, cost-effective customer service solutions
Learn More

article

Partnering for Customer Success with Scalable Service Solutions

Learn how Extreme Networks increased product adoption, renewals and customer success with a single partner
Learn More

brochure

The 4-Step Guide to Successful Customer Lifecycle Management | Shyft Global Services

Whatever your mission, we can help you achieve it
Learn More

“Three things that really make our partnership with GLM* work are the flexibility, the language support and the cost effectiveness. The quality of the data our GLM* team has gathered has only improved over the course of our engagements. And the team can quickly adjust course to stay aligned to our evolving business needs, which I really appreciate.”

—Senior Vice President, Global Service Sales, Extreme Networks